How do we measure Impact with storytelling?

The aim of the Narratives of Impact (NOI) is a shift in perception about storytelling not only being a powerful tool for creating social change, but also a tool for measuring the impact and change.


Impact is a tangible change that can be created or measured by storytelling


Impact has to be considered always within a context 


Impact can be perceived as a static outcome (result) or a continuous process. 

Our objectives

The Narratives of Impact project aims to:

  • Better understand how digital stories are used to create impact at local, national, pan-European levels. 
  • Investigate how stories can be used by activists groups to create communities of change and measure impact of their activities
  • Design and oversee the implementation of stakeholder engagement strategy.
  • Better explore how lived experience can be used to create better connections between social services and its users.
  • Research and analyse the ways how storytelling can measure change and impact. 
narratives of impact partners COSV Comparative Research Network People's Voice Media Fundacion Intras

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